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SMART KERATIN by She Wants Professional
Model with long, glossy, straight hair holding the Smart Keratin bottle
Smooth, shiny hair after keratin treatment
frizz-free,
promise ♡
Safe for coloured hair
Up to 8–10 months

The keratin your clients will brag about.

Smart Keratin repairs, smooths and shines, then keeps going for up to 8–10 months with the right aftercare. Add it to your menu and wait for the "Who did your hair?" questions.

Thailand formulatedVeganSafe for all hair types
Overheard at the chair

Sound like your Saturday?

Clients rarely say "I need keratin." They say this. Here's what to tell them.

"I iron it for an hour every morning and I'm over it."
Smart KeratinSalon-finish hair with no daily styling.
"One monsoon and the frizz is back."
Smart KeratinSmooth that stands up to humidity, month after month.
"My hair just keeps snapping."
Smart KeratinProtein infusion that strengthens the weak spots.
"My last keratin gave up in a few weeks."
Smart KeratinUp to 8–10 months with a sulphate-free routine.
"It's coloured. Is it even safe?"
Smart KeratinSafe for coloured and chemically treated hair.
"My hair is so fine, it'll go flat."
Smart KeratinSafe for thin, fine hair, and it keeps natural movement.
Smart Keratin 1000 ml bottle
Enhanced
straight
look
Inside the red bottle

Four jobs. One treatment.

A deep protein infusion that fixes what you can see and what you can't.

🪄

Eliminates frizz

Smoother from root to tip, even when the weather isn't.

✨

Adds serious shine

A high-gloss finish that restores radiance.

🛡️

Strengthens and repairs

Precision repair for damaged, weakened strands.

⏱️

Makes styling a breeze

Wash, dry, go. Less time with the iron, every morning.

Vegan1000 ml pro sizeSafe for all hair typesThailand formulated
Season's greetings

Festive season is booking season.

Weddings, parties, family photos. Everybody wants hair that behaves on camera, and they start asking weeks ahead.

  • Smooth, shiny hair that lasts through the whole season
  • A gift-worthy result clients can't wait to show off
  • Fewer touch-ups, more happy "thank yous"
Smart Keratin bottle tied with a red satin bow
Client with smooth, glossy hair
gift her softness
See it move

Press play. Feel the gloss.

Three short reels. Tap to play, tap the speaker for sound.

Smart Keratin reel 1Reel 1

The reveal

Wrapped, tied and totally smooth.

Smart Keratin reel 2Reel 2

Mirror-straight hair

Glossy, light-catching, still moving.

Smart Keratin reel 3Reel 3

Styled without styling

What her morning looks like now.

Long, jet-black, perfectly straight hair next to a Smart Keratin bottle
smooth, not stiff. it still moves ✓
In the chair

Six steps from frizz to finish.

1

Hair analysis

Spot the frizz zones and damage points before anything else.

2

Deep clarifying cleanse

Lift out buildup so the treatment can really get in.

3

Smart application

Applied root to tip, where each strand needs it.

4

Protein infusion

Keratin reaches the cortex and fills the damaged gaps.

5

Heat activation

A professional iron seals the proteins and smooths the finish.

6

The walk-out

Styled without styling. That's the whole point.

Aftercare in one line: wait 48–72 hours before the first wash, then stay sulphate-free.
The swap

Out with the old routine. In with the glow.

What your clients live with now, and what they'll get instead.

Frizzy every morning→Smooth and easy to manage
An hour with the flat iron→No daily styling
Weak, snapping strands→Less breakage
Dull, tired-looking hair→High-gloss shine
Humidity ruins everything→Humidity-ready
Keratin that fades in weeks→Results that last for months
Smart Keratin bottle on a sunlit shelf
basic keratin who?
Client stories

Real hair. Real relief.

Smiling client with smooth, shiny hair
★ 4–10 months of smooth
★★★★★
Every keratin I tried before gave up within weeks in the humidity. This one stayed smooth for about four months.
Kavitha SubramaniamChennai
★★★★★
I've had keratin about ten times, so I know the drill. This is the first one that actually fixed my hair problems. Smoother, stronger, shinier.
Divya SharmaMumbai
★★★★★
My hair is very fine and I was scared it would thin out or break. It didn't. It actually feels stronger and fuller.
Simran KaurChandigarh
★★★★★
As a working mum, I have no time for styling. My hair looks salon-fresh every single morning, with zero effort.
Roshni MehtaPune
★★★★★
Heat styling and colour had wrecked my hair. It's smoother, stronger and healthier now.
Ananya ReddyHyderabad
★★★★★
Mujhe doubt tha ki keratin itna chalega ya nahi, but 4 months baad bhi mere hair smooth aur shiny hain. Totally worth it!
Preethi NambiarKochi
Good questions

Before you ask us…

The things clients ask first, answered straight.

How is Smart Keratin different from regular keratin?+
It adapts to the frizz, breakage and damage in each person's hair, instead of treating every head the same way.
How long do the results last?+
Up to 8–10 months, as long as the client sticks to a sulphate-free routine.
Is it safe on coloured or highlighted hair?+
Yes. It's safe for coloured and chemically treated hair.
Will my hair be completely straight?+
No, and that's on purpose. You get smooth, manageable hair that still moves naturally.
When can I wash it after the treatment?+
Wait 48–72 hours before the first wash.
Is it safe for thin or fine hair?+
Yes. Fine hair stays light and healthy.
Which shampoo should I use afterwards?+
A sulphate-free shampoo. We recommend the She Wants Professional range, made to protect the result.
Your next bestseller

Be the salon that does keratin right.

Smooth, strong, glossy hair for months, and clients who tell everyone where they got it.

Chat with us on WhatsApp · +91 90129 02121

Smart Keratin bottle with a red satin bow